One of the reasons why I like working at Classic Graphx is our ability to work together. On any given day, we can collectively brainstorm to develop innovative design ideas and cost effective ways to meet the needs of our clients. One example of this was a recent project with ALS TDI*, a foundation who needed our help with the design and printing of an invitation for a major fundraising event. They had already seen an invitation at an online stationary company and wanted something comparable but, of course, not as expensive. A main feature of that design was a folder which held several components of the invitation package, displayed in a tiered effect. The biggest challenge was Read more »
Happy New Year to All!!
The New Year is finally here and what a long year two ten has been. I’m looking forward to two eleven with anticipation, a sense of renewal and growth as do a lot of people in the beginning of the year.
If all goes as planned Classic Graphx will have a great year, keeping focused on our goals and meeting wonderful people with goals of their own.
In keeping with the spirit of growth Classic Graphx has decided to start the New Year highlighting people and businesses in our community who are driven to make the world just that much better. Every other month starting in March we’ll share featured stories on various customers making a difference whether that’s a poster showing you a dancer in a performance or a laboratory working on a cure. They’re so many we can talk about we would like to share them with you.
So let’s plan for the future, make everyday count and have a positive outlook for what the New Year will bring (and hope gas prices go down!).
Best wishes for the New Year!
Mary
The holiday season is fast approaching—can you believe Thanksgiving is almost here?
I’m MJ, and as the newest member to the Classic Graphx team, I’m still considered a ‘rookie’. However, after being here for a little over three months, I do feel a bit more comfortable in my footing around here. After spending almost two years in the wonderful world of retail, making the switch to the printing industry was a big step, especially after getting a degree in the design realm. But being a customer service representative has similarities to working on a sales floor—such as Read more »
What does the word sustainability mean to a printer in 2010?
I have been thinking about the word “sustainability” that has been tossed around in the “green” world and how it fits what we have been doing as a business. This is what I have come up with – I would love your feedback, suggestions and to hear how you have defined this for your work place.
Our definition
Sustainability at Classic Graphx means the best possible use of available resources, minimizing waste, and producing excellent results for customers at reasonable prices. It also includes a strong positive connection to our community and staff.
First – some things we’ve done over the last several years to make our impact on the earth a lighter one
- Replaced lighting with more efficient and better fixtures and bulbs throughout our facility.
- Integrated a 100% PCW recycled paper for print work when possible, and continued to update our customers on what recycled papers are available for their projects.
- Purchased a color digital printer (Lola –Canon C7000) capable of producing short run, high fidelity color output, allowing us to print exactly the number you need with minimized set up costs, and the potential to reprint on demand from original digital files.
- Computerized quote and order processing to facilitate re-orders and reduce paper waste.
- Use paper-free digital process for managing proofs.
- Ordered biodegradable plastic bags for packaging.
Second – how we make decisions about sustainability Read more »
The One Page Flyer – How to Make it Fly!
These days, with everyone having the attention span of a flea, the one page flyer is one of the best ways to advertise or inform your audience. Too much visual and informational material, and the brain will quickly blur over and/or tune out. The worst result is that your piece ends up in the trash. So how do you get people to focus on your message? What is the best way to create something to grab and maintain the attention of your audience? Here are some key considerations to consider when creating any printed material. Read more »
PRINTING | Alison | 
February 28, 2011 4:40 PM | 
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